2022 is right around the corner and so is the need for a brand new paper calendar! While many of us turn to our phones for agendas and calendars, there is something nostalgic and purposeful about filling in your calendar by pen. Calendars also make great marketing tools if you are looking for company swag to give customers, employees, or friends!
When designing your own calendar for print there are a few important things to keep in mind. Read on for more calendar printing tips.
Use High-Resolution Photos
This goes for every print product. But it is especially important for larger print formats, such as wall calendars. It is very common to place a photo across the entire calendar page. There are many free stock photography websites. Websites like pexels.com or unsplash.com are great resources.
There are many possibilities when it comes to design. You can choose to use images of your products, images with your logo, or something witty and funny. Make sure that the style you choose represents your brand. Your customers should be able to make a connection between the calendar and your business.
Travel photography is great for travel agencies. Product images always work well. A theme related to your business is a great place to start if you are stuck on content ideas.
Make it Personal
One way to make it more personal is to add important days. Do you have some deadlines important for your customers? Remind them on the calendar. If the calendar is for friends and family, consider putting important dates like anniversaries, birthdays, or other common celebrations.
Include a Planning Element
If you want your Calendars to be a little more useful, why not create yours with an additional ‘planner’ element? Allow extra room for noting down important dates. You can also include a note section on each page. There are plenty of inspirational designs on Pinterest that can help you decide on the look and feel.
There are many different types of calendars for you to consider when designing yours. Large one-sheet posters have a large presence on a wall, month-by-month wall calendars give you twelve different images to get creative with and desktop calendars give you a strong presence on the desks of your customers. Whatever you choose, be sure to work with a printing company that has high paper quality, attention to detail, and the ability to bring your vision to life!